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Apple Announces Touchscreen MacBook Pro: Price and Release Date

By Jessy • Oct 28, 2026

Image: Apple

Key Points

  • Apple announced the MacBook Pro with PROLED XDR Display, its first Mac with a touchscreen.
  • Pre-orders opened October 28, 2026, with arrivals from November 6, starting at $2,899 (14-inch) and $3,399 (16-inch), as announced.
  • It still runs macOS, and Apple keeps selling MacBook Pro models without touch next to it.

Apple announced its first touchscreen MacBook Pro on October 28, 2026, in an Apple Newsroom press release, and CNBC reported the laptop was shown at an event in Los Angeles the same day. For anyone who buys and sells electronics, this is the biggest change to the MacBook Pro design in years, and it lands right before the holiday shopping season.

What the Touchscreen MacBook Pro Is

This is a new 14-inch and 16-inch MacBook Pro built around a new screen. Apple calls the display PROLED XDR, and it uses tandem OLED, which is two OLED layers stacked for more brightness. IGN pointed out that the MacBook Pro had kept roughly the same look since 2021, so this is a real redesign, not a spec bump.

Here is what Apple says the new model brings:

  • Touch on the screen for the first time on a Mac. Apple says the touch sensor is built into the display panel itself rather than laid on top, which cuts lag.
  • Up to 2,000 nits of peak brightness for both HDR and SDR, a 10,000,000:1 contrast ratio and a 120Hz variable refresh rate.
  • A wider color range that covers both P3 and Adobe RGB, which matters to photographers and designers.
  • M5 Pro or M5 Max chips, up to 24 hours of battery life, and a thinner, lighter body.
  • A Dynamic Island at the top of the screen, like the one on iPhone, as CNN reported.
  • A glowing Apple logo on the lid, a look Apple dropped years ago.

One question a lot of people are asking: is it an iPad with a keyboard? No. CNBC reported it still runs macOS, not the iPhone or iPad software. According to Thurrott, Apple's own apps are already set up for touch, and macOS turns touches into clicks so most other apps work right away. You still get the keyboard and trackpad. Touch is an extra way to use it, not a replacement.

9to5Mac reported it comes in silver or space black, with a choice of a standard or nano-texture screen.

When and Where the Touchscreen MacBook Pro Drops

Pre-orders opened October 28, 2026, on Apple's online store and in the Apple Store app, in 30 countries and regions including the U.S. Deliveries start Friday, November 6, and that is also the day it shows up in Apple Store locations and at Apple Authorized Resellers, according to iClarified.

U.S. starting prices, as announced:

ModelChipStarting priceWith education savings
14-inchM5 Pro$2,899$2,749
16-inchM5 Pro$3,399$3,199
14-inchM5 Max$4,499$4,199
16-inchM5 Max$4,799$4,499

CNBC called both sizes notable price increases over the existing models, and Techaeris put the entry 14-inch at $400 above last year's starting price. Prices and dates can change, so check Apple's store before you buy.

Apple is not dropping the non-touch MacBook Pro yet. iClarified reported the new touch models join a 14-inch MacBook Pro with the M6 chip that Apple announced the day before. So if you flip laptops, you now have two MacBook Pro families on the shelf at once, and buyers will ask which one you are selling. List the exact model name and screen type clearly.

Early Resale Signs

As of October 28, 2026, no named outlet has reported sellouts, slipping delivery dates or resale sales for the touchscreen MacBook Pro. Pre-orders opened only hours ago.

If you want to watch it yourself, look at eBay sold listings after November 6, not asking prices, and compare them to the full price with tax. Big launches often bring buzz well before they bring data, the same pattern as the GTA 6 launch day buzz this week. Laptops at this price also tie up a lot of cash, and Apple's return window and your local sales tax both affect any math, so check them before you buy anything to resell. Some flips lose money, and a $2,899 one can lose a lot.

Smaller tech pre-orders work the same way, like the Pokemon Switch 2 controller pre-orders from HORI.

Bottom Line

Apple's first touchscreen MacBook Pro is real, priced from $2,899 and arriving November 6 in Apple Stores and at Apple Authorized Resellers. Nobody has reported resale numbers yet, so treat it as one to watch, not one to rush. If you sell used Macs, the bigger day-to-day change is that two MacBook Pro lines now sit side by side, so describe what you list carefully.

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